#ForAllFamilies Toolkit

International Day of Families, May 15, 2026

Everything you need to participate in the global #ForAllFamilies campaign for International Day of Families 2026.

The case for #ForAllFamilies

Despite claims of being “pro-family,” too many governments are making life harder for families around the world. From cuts to healthcare and family planning services, to austerity measures that erode social protection systems, to migration and conflict policies that separate loved ones and make communities less safe, families are being asked to carry impossible burdens with less support.

Yet families continue to care, adapt, nurture, and imagine better futures.

In 2026, as the world marks the International Day of Families under the theme Families, Inequalities and Child Wellbeing, we have an opportunity to ask a deeper question: what does it actually mean to support families? How can governments deliver for all families?

Families need safety from violence, war, displacement, and climate disaster.

They need care systems they can rely on.

They need healthcare, including sexual and reproductive healthcare.

They need housing, food, education, and decent work.

They need the freedom to move, to stay together, and to define their own futures.

They need recognition in all their diversity.

These needs easily translate to policy demands, ones that are truly pro-family: universal healthcare, paid parental leave, social safety nets, freedom from violence, legal recognition, and the freedom to pursue our own life projects.

Join us in reshaping the narrative around what families want! #ForAllFamilies

This toolkit is everything you need to participate. It is designed to work whether you have ten minutes or ten days. Whether you are in a country where this campaign can run loudly, or one where it must move carefully. Whether you have a comms team, or whether you are one person doing this between other work.

Read the parts that serve you. Skip the parts that don't. Adapt freely. The campaign belongs to all of us.

With solidarity,

The Fòs Feminista team

How to Use This Toolkit

Here is what each section gives you:

The Campaign

The political argument. Why this campaign and what we are demanding.

Key Messages

Copy-ready statements you can use in your own communications.

The Data

Key statistics you can use.

Menu of Actions

Suggested ways to participate, organized by how much capacity you have.

#ForAllFamilies May 15

Contact

How to reach us for questions or coordination.

The Campaign

What #ForAllFamilies stands for in 2026

This campaign makes arguments for the conditions all families need to thrive.

Concretely, that means:

Social post graphics

Square and feed-ready artwork. Click download to save each file.

Images coming soon

Vertical story graphics

Story and reel frames. Click download to save each file.

Images coming soon

Copy-ready statements

These are policy-grounded statements designed for partners to draw on across communications, advocacy, and media work. Please feel free to adapt to the realities of your context!

Core campaign messages

  • Most social protection systems were designed around a singular vision of family: man, wife, children, when that is a minority of households today. This equates to bad policy: gating social services behind marital status and excluding all kinds of families.
  • Austerity is not a neutral fiscal posture but an active policy choice to extract care work from women and resources from already resource-poor households.
  • Family wellbeing is shaped overwhelmingly by access to healthcare, sexual and reproductive healthcare, mental health support, and the broader determinants of health: clean water, nutrition, secure housing, education.
  • In many contexts, those who seek access to contraceptives, abortion and family planning services are families who already have children.
  • The criminalization of family forms is itself a form of state violence directed at families. Decriminalizing the families that exist is a precondition of any coherent family safety agenda.
  • Gender-based violence is not a family matter to be settled privately. It is a public policy failure that produces measurable, generational harm and demands public investment in prevention, services, legal enforcement, and survivor support.
  • Care work of feeding, raising, nursing, soothing, accompanying, sustaining family members is the largest workforce in the world economy and the most consistently unpaid. The work is overwhelmingly done by women, disproportionately by women of color and migrants, and structurally invisible in national accounting.
  • Recognizing care, redistributing it through public care systems (universal childcare, eldercare, healthcare), and compensating it through paid leave and dignified wages for care workers are among the most consequential gender equality and anti-poverty interventions available to any state.
  • Legal recognition is the often-overlooked precondition for accessing every other right. A family unrecognized by the state cannot access spousal health benefits, inherit property, make medical decisions for one another, qualify for family-based migration, or appear in the data that shapes future policy.
  • The families currently denied legal recognition in most jurisdictions include queer and trans families, chosen families, kinship-based households, single-parent families (taxed and judged as deficient), migrant transnational families scattered by border regimes, and multigenerational households.
  • Family law governs some of the most personal aspects of life, including marriage, divorce, child custody, and inheritance. However, discriminatory family laws continue to affect millions, particularly women and marginalized groups. It keeps them from choosing and pursuing their life projects and makes them vulnerable to violence.
  • The state's role is to expand the conditions under which people can make free choices about their lives: through access to contraception, abortion, fertility care, marriage and divorce rights, protection from child, early and forced marriage, and the legal and economic conditions under which leaving an unsafe family is possible.

Key statistics

Key statistics drawn from the World Values Survey, and UN data on household structures. Use these freely in your communications, media outreach, and advocacy.

Family importance

WVS

Global

90%

say family is the most important thing in their lives.

Trust

77.6%

of people worldwide report trusting their families completely.

Wellbeing

#1

Family is the strongest predictor of life satisfaction and emotional health, especially for adolescents and young people.

What families look like

UN households

Extended

~38%

of people globally live in extended family arrangements.

Two-parent

~33%

live in two-parent households.

Multigen

~27%

nearly one in three households are multigenerational.

Children

51%

of children under 18 live with two parents; nearly 40% in extended family households.

Single parents

320M

children worldwide live with single parents.

How to use the data

Pair global + local

Pair a global stat with a local stat. “90% of people globally say family matters most. In [your country], [X]% of families lack access to [healthcare/childcare/recognition].”

Challenge the “traditional” frame

Use household structure data to show how policy ignores most families. “38% live in extended families; 27% in multigenerational households. The ‘traditional family’ policy keeps defending excludes most families.”

Suggested ways to participate

Organized by how much capacity you have. Pick one. Pick several. Adapt freely.

If you have ten minutes
  • Share our posts on May 15 with #ForAllFamilies.
  • Search the hashtag #ForAllFamilies and repost a partner organization's content with a translated caption in your language.
  • Send a launch post directly to someone in your network who needs to see it: a policymaker, a journalist, a community leader.
  • Add the campaign hashtag to your bio for the week of May 15.
If you have an hour
  • Adapt the template shared with your local context, local language, or local data.
  • Write a short social media thread on what your country owes its families but has not delivered.
  • Tag policymakers in your context with the campaign pillar most relevant to your current advocacy fight.
If you have a day
  • Host a small community dialogue using the six pillars as the discussion frame: which of these does our community need most? What's missing?
  • Pitch an op-ed using the campaign's data and frame to local media.
  • Run a social media takeover for May 15: multiple posts across the day, each one focused on a different pillar.
  • Coordinate with allied organizations in your country to post the same pillar at the same time, amplifying reach.